Search engine optimisation
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»» e-gym: website fitness programme
Location! Location! - website ranking
Is your website "prime real estate" or a "handyman's delight"?
The real estate catch cry "Location, location, location!" is fully relevant to a web based business. What is the point of having a website if it is tucked away in the darkest corner of the Internet and can't be found? Is your site like that?
If search engines like Google and Yahoo! aren’t picking up your website or listing it on the first couple of pages of search results, you are certainly not in a prime LOCATION.
Regretfully, simply uploading a site to the web server is not enough to make this website appear in the search results
Can you really do anything about it? - read on ...
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Test your website fitness
Does your website work for you?
Would you like to test it? Do a simple test first.
Choose a couple of keywords, names of the core products of your company.
Let's say you are in the hydraulic pumps business.
Add the name of your geographical area and do a search in Google using these keywords.
For example, your search is "hydraulic pumps manufacturer Auckland".
Do you see your website in the search results?
On the first page? On the second page?
You want to be as close to the top as possible to beat your competition.
If you have doubts regarding your website position in the search engines or other aspects of the site performance, get it professionally tested first.
We have the tools and skills to comprehensively test your website performance and quality in the following areas:
- keywords selection
- search engines ranking
- link popularity
- competitive position
- code quality
- uptime and speed
and other parameters.
The results of the tests are presented in easily understood, comprehensive reports accompanied with our recommendations on the website optimisation.
» sample search engine ranking test
» sample links popularity test
More testing and reporting options are available on every aspect of your website performance.

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We can move your site to a better spot! (optimisation)
The good news is we can improve your website’s position in the search engines (ranking). Imagine if you could shift your retail store or café up the road closer to the heavier foot traffic – we can do that with your website!
Send us 2-3 keywords you'd like to target on your website and we give you FREE appraisal of improving your website rankings.
Your site position in the search results depends on how the website is constructed. The potential of your site will be wasted if your site is not optimised (tuned up) for your targeted keywords.
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Monitor your progress
The great thing about websites is that with the right tools their performance can be monitored to see what works and what doesn't. So you don't have to guess!
Our web traffic monitor will report who, when and how often visits your site; how they found it and what they are looking for; where your visitors are from and what attracted them - plus many other aspects of your visitors' activity.
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e-gym : website fitness programme
e!design has launched e•gym, a comprehensive service designed to improve website performance in the search engines and resolve any deficiencies of a website.
The three e•gym membership plans offer a complex programme of website testing, optimisation and monitoring of progress.
Visit www.e-gym.co.nz for details.
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